Author
Sarah Falcon
Articles by Sarah Falcon
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Understanding the Salesforce CPQ Data Model
· data-management-analytics
To unlock the full potential of Salesforce CPQ, understanding its underlying data model is essential.
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Webinar: Show me the Revenue
· data-management-analytics
A new survey finds that 81% of manufacturers and distributors are focused on revenue for 2024-2026.
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Fueling Change: The Strategic Role of Data and Analytics in the Energy Sector
· data-management-analytics
The intersection of the energy sector and digital transformation is unique, complex, and poised to create numerous opportunities for increased innovation.
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Driving into the Future: Navigating Automotive Data Challenges for Innovation
· ecommerce
In a quickly changing landscape, established automotive companies are looking at how they can leap, like Tesla and Rivian, to innovate their product lines.
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Powering the Future: Navigating Digital Transformation in the Energy Sector
· digital-transformation
With a global focus on a sustainable and digitally-driven future, the energy sector especially is poised to make impactful changes.
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Webinar: Why Business Should Own Data (and Not IT!)
· data-management-analytics
Who owns data in your organization? Traditionally, the answer has always been IT. But is that changing?
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B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions
· experience-design
Discover how B2B eCommerce grows with meaningful personalization. Discover the top B2B personalization trends including AI, tailored recommendations, dynamic pricing, geo-personalization, and user-generated content.
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Elevating Customer Experiences through Data Analytics
· data-management-analytics
Discover how data analytics enhances customer experiences, personalizes engagement, and drives business success in the digital age.
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Why Businesses Need a Proven Digital Sales Process
· digital-transformation
Explore the pivotal role of a robust digital sales process in driving digital revenue growth for businesses.
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Mastering Data Management
· data-management-analytics
By implementing a robust MDM strategy, businesses can establish a single source of truth and tap into the full potential of their data assets.
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Object Edge Appoints Jae Lee as Managing Director for Salesforce Practice
· news
Object Edge Grows the Executive Team and Investment in the Salesforce Ecosystem
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Webinar: Syndication Domination - Conquering Markets with Compelling Content
· ecommerce
Syndication is the cornerstone for providing and distributing your own website as well as third party platforms and marketplaces.
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Press Release: Salesforce Generative AI Services
· news
Press Release: Object Edge is proud to announce the launch of Generative AI Consulting Services for Salesforce
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Leveraging Salesforce Leads to 6x ROI
· digital-transformation
Salesforce has launched consolidated solutions that suppliers can use to lower the cost of doing business, automate processes, and increase sales.
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Enterprise Data Architecture 101
· data-management-analytics
Leverage AI with strong data architecture. Discover data lakes, big data, and integration architectures for efficient data processing and analysis.
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Understanding Data Cleansing
· data-management-analytics
Data is a critical asset for modern businesses, and its quality can have a significant impact on business performance.
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Salesforce Quote-to-Cash
· ecommerce
Salesforce is a market leader in the Quote-to-Cash (QTC) process, building the tools that allow midsized and enterprise businesses to own their revenue cycles.
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Google Shopping in eCommerce: Benefits and Challenges
· ecommerce
Discover how Google Shopping has evolved into a powerful eCommerce platform, offering opportunities for B2B and B2C to reach customers and drive revenue.
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eCommerce Best Practices for Retailers
· ecommerce
Discover the power of eCommerce for retailers and learn how to create a seamless online shopping experience, optimize omnichannel offerings, and drive sales.
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Aftermarket Auto Parts eCommerce Opportunities
· ecommerce
The aftermarket parts industry is projected to be $400B 2025. Learn how autoparts OEMs can take part.
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Object Edge Launches New Data Engineering Practice
· news
Object Edge expands offering to launch data management services, led by Vinny Maurici who brings 15+ years of master data, merchandising & governance expertise.
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eCommerce KPIs to Watch to Increase Revenue
· ecommerce
Discover the essential eCommerce key performance indicators (KPIs) to measure and optimize your business, from revenue growth to website performance.
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Why Developing Your Omnichannel Marketing Strategy Is Essential
· ecommerce
The shift marked a transformation in how a large percentage of B2B customers would prefer to perform business in the future.
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5 B2B Digital Innovations
· digital-transformation
In the business and technology realm, ‘disruptive’ has become a term connected with digital innovation and progress, rather than something negative.
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Revenue Opportunities in B2B Digital Transformation
· digital-transformation
Explore the revenue opportunities that arise from B2B digital transformation and unlock growth potential.
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Three Top Challenges for Manufacturing Sales Leaders
· digital-transformation
In today’s competitive and ever-evolving market, sales leaders need to position their teams to sell customized solutions.
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When Our B2B Buyers Are Taking Up Too Much of Our Associates’ Time
· ecommerce
If your partners are taking up too much of your associates’ time, it’s time to take a look at–and solve–the real problem.
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B2B eCommerce Best Practices for Troubleshooting Your Underperforming Site
· ecommerce
For B2B marketing leaders, here's how to grow your eCommerce revenue. Here is how to capture digital revenue through your eCommerce sites and experiences.
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B2B Customer Retention Strategies for Marketing Professionals
· ecommerce
Your customers are seeking out partners that make their work life easier.
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What is Experience Design? A Comprehensive Guide
· experience-design
Experience Design puts people at the heart of all of your decisions, so that you create experiences that solve problems, drive behaviors, and elicit emotions.
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Why You Should Invest in a Digital Experience for Your Employees
· experience-design
The B2B landscape has perhaps never evolved as quickly as it did during the pandemic.
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How To: Ecommerce Replatforming for Tech Leaders in Manufacturing
· digital-transformation
Discover the challenges and opportunities of digital transformation in manufacturing, and learn how to overcome legacy platform limitations for business growth.
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For B2B Manufacturers: You Need eProcurement and Punchout
· ecommerce
Discover how eProcurement and Punchout technology streamline digital buying, automate procurement practices, and boost efficiency and effectiveness.
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Finding Revenue in B2B Subscriptions
· digital-transformation
Subscription services–including recurring orders, shipments, and billing–present a huge opportunity for business-to-business enterprises.
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Driving Your Digital Business Transformation
· digital-transformation
Discover how manufacturers can leverage digital transformation to enhance revenue generation and improve customer experiences.
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Building a Data-Driven Digital Marketing Machine
· digital-transformation
Discover how businesses leverage data, analytics, and marketing tools to build a comprehensive, data-driven marketing engine for revenue growth.
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MACHathon 2022: Commerce at MACH Speed
· news
Object Edge's innovative development team participated in the 2022 MACH Alliance hackathon
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A Resource Guide for your OCC and ATG Questions
· digital-transformation
Object Edge has a deep background in implementing enterprise Oracle ATG Commerce (ATG) and Oracle Cloud Commerce (OCC/CX Cloud) solutions.
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Innovations in Conversational Commerce for Retailers
· ecommerce
Discover how conversational commerce drives customer connections and boosts brand loyalty.
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Talent Lifecycle Management: A People-Centered Approach to Growth
· news
Talent Lifecycle Management is an innovative approach that is driven by centering around the employee.
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Creating New Commerce Experiences with Open Storefront Framework
· ecommerce
Oracle’s Open Storefront Framework (OSF) is a new modern, front end framework for Oracle Commerce.
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Retailers: Standing Out with Digital Experiences
· experience-design
Discover how retailers can differentiate themselves and drive success through compelling digital experiences.
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Strategic Approach to Rolling Out a Design System
· experience-design
As the world of UX continues to evolve, the demand for scalable digital experiences with a fast turnaround also increases.
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Object Edge Launches Partnership with Attentive
· news
Discover the exciting partnership between Object Edge and Attentive, enabling businesses to enhance customer engagement.
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Press Release: Digital Consultancy Object Edge joins the MACH Alliance
· news
Object Edge is a member of MACH Alliance - an organization focused on best-of-breed technology solutions.
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How to Compete and Grow with Headless CMS | A Guide for Manufacturers
· digital-transformation
Discover how a headless CMS can solve core challenges for manufacturers. Offering a seamless, integrated content solution to grow and scale.
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How Oracle CPQ is the Foundation for Subscriptions
· digital-transformation
For enterprises looking to launch subscription services, CPQ (Configure, Price, Quote) provides a path forward.
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Why Oracle CPQ is a Market Leader
· digital-transformation
Oracle CPQ stands out from its peers thanks to its integrations, extensive configurability, and simple and easy-to-use interfaces for end users.
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Will B2B CPQ Self-Service Portals Replace Full Service?
· digital-transformation
The goal of CPQ isn’t to move from full service to self-service. It’s about providing people options, and making those options seamlessly interchangeable.
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CPQ Myth: CPQ Costs Too Much and Takes Too Much Time to Launch
· digital-transformation
CPQ solutions provide superior customer service, faster sales, and near flawless accuracy. Even better? Most businesses see the ROI in less than 1 year.
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4 Myths About Enterprise CPQ
· ecommerce
Myths and misconceptions about Oracle and enterprise Configure, Price, Quote (CPQ)
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CPQ Myths: My CPQ will look and feel like the 90s
· digital-transformation
Delivering a superior user experience is all about leveraging modern frameworks. By utilizing CPQ solutions, businesses can deliver what users want.
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Enterprise CPQ: Develop Once, Deploy Multiple Times
· digital-transformation
CPQ configurations work for salespeople, but can also be used for reseller, self-service, and different devices. Develop it once, deploy it multiple times.
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A Comprehensive Guide to B2B eCommerce for Manufacturers
· digital-transformation
Demand for eCommerce in manufacturing continues to grow due to more sophisticated customer needs and competitive pressures.
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How CPQ Directly Contributes to Revenue
· digital-transformation
CPQ solutions directly impact an organization's revenue thanks to their robust insights, time-saving automations, and streamlined processes for sales teams.
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Webinar On Demand: CPQ Myths, Busted
· ecommerce
Your CPQ is a critical piece of your sales org. But for complex businesses, getting CPQ that's easy, intuitive, and fast can be daunting.
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Press Release: Object Edge Announces New VP of Account Management, Rakesh Srivastava
· news
Object Edge, an award-winning digital consultancy, has announced the hiring of Rakesh Srivastava as Vice President of Account Management.
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Press Release: Object Edge Appoints Rohit Garewal as its New Chief Executive Officer
· news
In selecting Rohit Garewal, Object Edge have chosen a proven leader who has driven measurable growth and expansion for the company.
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A Roadmap Towards Composable Commerce
· ecommerce
How Manufacturers Can Differentiate and Compete with a Future-Foward, Business-Centric Approach to Commerce
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What is Digital Transformation? A Guide for B2B
· digital-transformation
B2B digital transformation can seem overwhelming and expensive, particularly in a rapidly evolving landscape.
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Driving Digital Transformation for Manufacturers
· digital-transformation
A 2020 Gartner report confirmed what manufacturing leaders have seen for years - that increasing competition is putting pressure on businesses.
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CPQ Performance Challenges and How to Solve Them
· ecommerce
Enterprise businesses struggle with CPQ performance issues - slowing revenue, wasting resource time, and frustrating your sales associates and customers.
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The Power of the B2B Warranty
· ecommerce
B2B eCommerce brands should invest in warranties and secure customer loyalty, gain market share, boost sales, and differentiate from competitors.
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3 Ways to Optimize UX for B2B
· experience-design
By focusing on 3 areas for UX optimization that organizations often overlook - accessibility, performance, and conversion - digital businesses can succeed.
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Press Release: Object Edge Launches New Partnership with Clyde
· news
Object Edge, an award-winning eCommerce consultancy, announces a new partnership with Clyde, an innovative and best-in-market extended warranty platform.
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What We Learned from Amazon, Walmart, and Target
· digital-transformation
COVID-19 had an unparalleled impact on retail. Yet big box stories like Amazon, Walmart & Target came out even stronger. Here's what we learned from them.
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Q&A on Design Systems with Kelly Rader - VP, Digital Experience
· accelerators
Design Systems can be a game-changer for businesses, yet often they are met with resistance. How can you get product teams excited about Design Systems?
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Object Edge Launches New Partnership with CustomerGauge
· news
Object Edge, an award-winning eCommerce consultancy, announces a new partnership with CustomerGauge, the leading B2B VoC software according to Gartner.
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CPQ Best Practices for B2B
· digital-transformation
CPQ, or Configure, Price, Quote is a game-changer for B2B eCommerce, but it can be tricky to implement due to its complexity.
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Press Release: Object Edge Launches Partnership with Unbxd
· news
Object Edge announces new partnership with Unbxd, a best-in-class, revenue-focused search solution for product discovery.
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Creating a Voice of the Customer (VoC) Program
· ecommerce
If you are looking to drive your customer experience, how can you create a Voice of the Customer (VoC) program? We share our insights.
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Object Edge Launches Partnership with Google Cloud Platform
· news
Object Edge is now a certified Google Cloud Platform partner. Letting customers innovate, lower IT costs, and modernize their technology stack.
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Digital Evolution: the Case for Leaving Legacy Platforms
· digital-transformation
Brands may be reluctant to move to a modern eCommerce platform, but with today's eCommerce demands, an API-based solution is a better choice.
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Driving eCommerce Revenue with Optimized Search
· experience-design
Discover how your onsite optimized search can improve your conversion rates and drive significant revenue. Learn about optimized search.
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How to Build a Best-of-Breed Composable Commerce Experience
· ecommerce
Composable commerce, a rapidly-growing eCommerce approach, is a game changer, allowing brands to pick-and-choose the best solutions.
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Press Release: Object Edge Builds Oracle Total Commerce Team
· news
Object Edge, an award-winning eCommerce consultancy & leading global Oracle implementation partner, announces the expansion of its Oracle CX suite offering.
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Designing Third-Party Integrations
· experience-design
How Third-party platforms add features, functions, and improved performance to an existing website, but it can be challenging to integrate them seamlessly.
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How Content Operations Drives eCommerce Business
· ecommerce
Content Operations empower businesses to create, share, and manage large volumes of digital content in ways that boost ROI and enhance customer experience.
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Press: Object Edge is a Finalist in FastCompany Innovation
· news
Object Edge is a finalist in FastCompany Innovation by Design Award as a finalist in the User Experience category.
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Curbside Pickup for Distributors
· accelerators
Curbside and buy online pick up in store (BOPIS) order fulfillment options are critical for distributors. Learn how to implement them.
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Launchpad: commercetools Accelerator for eCommerce
· accelerators
Through its partnership with commercetools, Launchpad launches your B2B Storefront in as little as two weeks, versus the typical 1-2 years. Learn more.
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Oracle CX Suite to Solve Enterprise Challenges
· cloud-migration
Oracle CX Suite is an innovative solution designed to solve complex enterprise challenges and empower organizations to deliver superior customer experiences
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How to Structure Your Product Data
· experience-design
When website navigation and taxonomy are thoughtfully designed for humans and machines, it makes it easy to search for, find, and browse website content.
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4 Steps to Prepare for a PIM Implementation
· experience-design
These four key steps can help your Product Information Management (PIM) system implementation go smoothly. PIM is a great tool for B2B organizations.
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What You Should Know About Content Migration
· experience-design
When an organization it about to website re-platform, it's easy to underestimate the effort required to do so successfully. These steps can help.
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Owning Innovative UX: Designing with a Design System
· experience-design
Design Systems drive innovative user experiences for your brand. Yet merely having a Design System isn't enough. You have to evangelize it.
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10 Things to Watch in Oracle CX Commerce
· cloud-migration
Oracle CX Commerce, or Oracle Commerce Cloud (OCC), is part of the Oracle Cloud CX. It boosts online sales by creating innovative brand experiences.
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Accelerating Time to Launch with a Design System
· experience-design
To be competitive, companies need to be able to iterate quickly. Design, refine, and launch - all on a very tight timeline. Design Systems can help.
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10 Reasons Designers Love Design Systems
· experience-design
Why do designers love design systems? Here are 10 reasons design systems are a game-changer for brands and for continued success.
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Boost Your Bottom Line with a B2B eCommerce Funnel
· ecommerce
A B2B eCommerce funnel can help you convert potential customers into repeat, loyal, & satisfied customers. Discover how this tool boosts your bottom line.
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Why Manufacturers Need A Direct to Consumer Channel
· ecommerce
The business case for creating a direct to consumer channel for manufacturers. Understand the challenges, opportunities, and myths of going D2C.
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5 Reasons to Use a Design System
· experience-design
A Design System saves money, time, resources, and streamlines your team's workflow. It also ensures a consistent customer experience.
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5 Things to Know about an Elastic Path Implementation
· ecommerce
Looking for a modern, headless eCommerce solution? Learn how Elastic Path commerce can help you scale and grow your digital business.
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7 Ways to Create a Customer Experience Strategy
· experience-design
A customer experience strategy is necessary to be competitive in today's eCommerce landscape. Discover 7 key strategic steps doing so in this blog.
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What is the Best Retention Metric for a Consumer Website?
· ecommerce
Customer retention rates are critical for eCommerce brands. But not all retention metrics are created equal. Learn about meaningful metrics and insights.
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Evaluating Contactless Pickup
· ecommerce
As COVID-19 continues, curbside and contactless pickup software options are here to stay permanently. Learn how to implement this competitive advantage.
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10 Best Practices for Retailers Today
· ecommerce
COVID-19 has impacted retailers in significant ways. Discover these 10 best practices to help your business adapt and succeed during these unusual times.
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How Marketing Funnels Work
· ecommerce
How eCommerce Marketing Funnels Work? The traditional sales funnel has been disrupted by multichannel. It is an important tool for marketer’s arsenal.
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Webinar: For Retailers, Navigating the Next Four Weeks...
· experience-design
How Retailers can shift their thinking, uncover new opportunities, and engage their customers in changing times.
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Headless eCommerce Platforms: the Pros and Cons
· ecommerce
Headless eCommerce platforms are a great solution for the new age of multi channel eCommerce. But how can you know if headless is right for your business?
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Calculating ROI on Your eCommerce Channel
· ecommerce
Calculating ROI on your B2b eCommerce channel is a critical but time consuming task. It doesn't have to be. Learn how Object Edge can help maximize your ROI
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Creating a Contactless Business | How To Guide
· digital-transformation
How your business can create contactless business experience with tools like curbside pickup and self-service. Read our how to guide.
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Click-to-Car: Buying a Car Online
· ecommerce
Today’s eCommerce landscape is so pervasive that a customer can simply click-to-buy any sort of product including buying a car online just one click away.
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Webinar: Creating Exceptional B2B Self-Service Experiences
· digital-transformation
It's a new world for B2B practitioners with increasing demands for self-service. Learn how to leverage Oracle CX Commerce to meet new expectations.
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The Current State of UX
· experience-design
UX is critical for eCommerce brands. Omnichannel approaches mean that the sales funnel isn't as predictable as it once was. Is your UX ready for this?
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Webinar: Fast Tracking Your eCommerce Business
· ecommerce
Discover how the Commerce Edge B2B OCC accelerator enables a two-week launch for your enterprise eCommerce site. Stay ahead in the changing landscape.
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Creating a UX Strategy: Breaking Down the Process
· experience-design
UX is integral to the success of a brand. How satisifed are your customers with your user experience? A UX strategy can ensure happy, loyal customers.
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Commerce Edge Storefront Accelerator for OCC
· accelerators
Introducing Commerce Edge Storefront Accelerator for Oracle Cloud CX. Launch an enterprise B2B eCommerce site in record time.
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Elastic Path Jumpstart Accelerator
· accelerators
Build B2B eCommerce fast with a storefront accelerator for Elastic Path. Launch enterprise B2B eCommerce in just two weeks.
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Is Your Commerce Conversational?
· ecommerce
Is your commerce conversational? eCommerce customers increasingly expect messaging capabilities and other customer support. Is your brand ready?
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5 Ways B2B Self-Service for eCommerce is Changing
· ecommerce
Innovative B2B self-service capabilities are changing eCommerce. Is your brand delivering self-service customer experiences for success?
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The Role of Digital Branding Services for Enterprises
· experience-design
Digital branding services marry brand positioning with tools, technology, and strategies to achieve your business goals. Learn more about our services.
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Retail & eCommerce: GuideTo Social Commerce
· ecommerce
As the paths to online sales become increasingly non-linear, social commerce in particular is poised to have an interesting impact on retail sales.
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Ethical eCommerce & Social Responsibility
· digital-transformation
Understand the importance of ethical eCommerce and social responsibility when it comes to addressing consumer concerns.
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Omnichannel Retail for Manufacturers
· digital-transformation
Omnichannel retail for manufacturers is a must in today's market. Customers frequently start, stop, and pick back up purchasing through various channels.
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eCommerce Strategy for Manufacturers: How to Increase Sales
· ecommerce
Discover effective strategies for manufacturers to boost eCommerce sales and enhance revenue. Learn key tactics and insights from Object Edge's expert team.
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Voice Commerce: Unpacking the Latest eCommerce Trend
· ecommerce
Voice commerce is a complicated but important eCommerce trend. Discover advantages, challenges, & next steps for implementing voice commerce.
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5 Product Page Design Tips to Convert Your Customers
· experience-design
Does your product page get your customers to do what you want? Check out these five product page design tips to help convert your customers and boost sales.
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Pop-Ups & Omnichannel Marketing
· experience-design
Pop-up experiences are on the rise, thanks to omnichannel marketing strategies. How can your brand deliver meaningful omnichannel experiences? Learn more.
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How to Launch a B2B Catalog
· ecommerce
Discover how to launch a B2B catalog, increase customer engagement, and start digital transformation for your business in this latest blog post.
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Webinar: Why Accessibility is Good for People and Business
· experience-design
In this webinar on demand learn how accessibility compliance can serve your business and serve your customers.
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Retail & eCommerce Changing Fashion Industry
· ecommerce
The fashion industry is changing, thanks to the digital transformation of retail. eCommerce can be a game-changer for fashion brands, if they adapt.
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Virtual Reality and Augmented Reality for eCommerce
· ecommerce
Augmented reality eCommerce and virtual reality are still relatively new technology in eCommerce, yet these experiences are already boosting sales.
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Webinar On Demand: What's Your Next eCommerce Platform?
· digital-transformation
This webinar on demand will help you navigate transitioning Your Next Upgrade eCommerce Platform to a modern architecture.how to upgrade E-commerce Platform
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Trends in Retail and eCommerce for 2020
· ecommerce
New retail and eCommerce trends in 2020. It's critical for brands to stay ahead of the curve. Read up on the latest strategies in this new blog.
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Change-Oriented Marketing Operations
· experience-design
The key functions of marketing ops also happen to be key components in a good change management strategy. Marketing ops team make great agents of change.
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Digital Brand Strategy for Optimal Growth
· experience-design
Not having a digital brand strategy means leaving money, engagement, and customer satisfaction behind. Learn more about digital brand strategy.
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Pharmacy & Digital: The Road to Success
· digital-transformation
Pharmaceutical industries need to adapt to the digital world. In this blog, discover how to transform your business model for digital success as a pharmacy.
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Healthcare & eCommerce: Trends to Watch in 2020
· digital-transformation
The healthcare industry is experiencing digital transformation due to eCommerce. What does this mean for healthcare brands? Learn more about 2020 trends.
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Is Your Style Guide Ready to Grow Into a Design System?
· experience-design
A design system helps designers and developers deliver consistent design, accelerating time to launch and reducing overall costs.
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Designing with the Sketch App for Responsive Web Design
· digital-transformation
Let’s explore some of the top reasons why our Object Edge web design teams use Sketch as one tool in our arsenal to digitally transform eCommerce brands.
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How Cloud Commerce Drives Digital Maturity
· digital-transformation
For B2B and B2C businesses, eCommerce platforms leveraging the cloud solutions provide new opportunities and challenges. They also drive digital maturity.
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The Most Effective Organizational Change Strategies
· digital-transformation
Companies that want to remain competitive must be capable of rapidly shifting direction & strategy. This requires an effective change management strategy.
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Why Multi Channel eCommerce Matters
· ecommerce
Multi channel eCommerce let's your brand reach a larger audience, reduce risk, and increase revenue. How does your brand deliver multi channel experiences?
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Children's Day in Brazil: The Object Edge Campaign
· ecommerce
Read about Object Edge's charitabile experiences during Brazil's Children's Day, or Dia das Crianças and the larger community impact.
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A Brief Overview of Headless Commerce
· ecommerce
Headless commerce systems are changing the eCommerce landscape. Is your brand ready to deliver new digital experiences that keep up with your customers?
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Driving True Digital Transformation
· digital-transformation
In this webinar on demand, discover the challenges and opportunities. How to drive successful digital transformations for your eCommerce brands.
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An Introduction to B2B Content Marketing
· experience-design
Get an introduction to B2B content marketing and learn a content marketing strategy that strengthens your eCommerce branch and differentiates your brand.
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Webinar On Demand: Testing. Testing?
· digital-transformation
In this webinar on demand, we discuss the challenges and opportunities of cloud-based commerce and testing.
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Change Management Strategy: the ADDIE Model
· digital-transformation
One change management strategy — the ADDIE model — is frequently used by instructional designers and training developers. Learn more about this model.
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What Does ADA Compliant Mean for Websites?
· experience-design
ADA compliance isn't just the legal thing to do, it's the right thing to do for people and for your bottom line. Discover what ADA compliance looks like.
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The Change is Coming from Inside the Business
· digital-transformation
If your goal is digital transformation, it’s time to evolve how your business manages change. Change must come from inside your business in order to succeed
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Great Resources for your OCC and ATG Questions
· ecommerce
With our deep background in implementing enterprise Oracle ATG commerce and Oracle cloud commerce solutions, we can answer your questions.
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Oracle's Commerce Cloud for B2B Success
· ecommerce
Our development team was challenged to create a B2B framework to support complex B2B scenarios using only Oracle solutions - Learn more
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Oracle Stack Showcase
· ecommerce
Check out this interview about Oracle Stack Showcase, its purpose, differentiators, and impact on complex B2B scenariors.
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Implementing BOPIS with Oracle Commerce Cloud
· ecommerce
BOPIS is a much-discussed eCommerce feature. It can enhance your customer experience and increase store traffic. Discover OCC's recent release.
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Successful Single-Page Checkout
· experience-design
Successful single-page checkout is often easier and quicker to implement. When executed effectively, it can also be a way to increase conversion rates.
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Unpacking Oracle Commerce Cloud 19B: What's New?
· ecommerce
Oracle Commerce Cloud 19B is all about personalization. Learn more about this new release and its implications for customer experience and your brand.
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Crafting Product Content That Sells
· ecommerce
Quality product pages are worth their weight in gold. Read more on the best practice guidelines for great product descriptions.
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Is RFI/RFP Necessary For An eCommerce Platform Selection?
· ecommerce
Learn why an RFI/RFP process is crucial for selecting the right ecommerce platform and ensuring a successful implementation.
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Is BOPIS Worth It for Your Business?
· ecommerce
Is BOPIS (buy online, pick up in store) worth it for B2B and B2C businesses? We explore the costs, benefits, and implementation process in this blog.
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CRM or eCommerce for B2B Sales?
· ecommerce
CRM and B2B eCommerce systems, both systems are still specialized in what they do best: eCommerce for transactions and CRM for coordinating sales teams.
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Component Design
· experience-design
Design systems are a great tool for product leaders. They offer greater value and result in better ROI. Component design system takes it one step further.
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BOPIS: A Definitive Strategy to Delight Your Customer
· ecommerce
Discover how the correct BOPIS (buy online, pick up in store) process can transform your customer experience and improve your bottom line eCommerce goals.
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Why Are Companies Afraid of Agile Scrum?
· digital-transformation
Aglie scrum myths run deep. This blog explore and debunks the most common myths about agile scrum. Determine if it's the correct approach for your brand.
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Is VUI Part Of Your Product Roadmap?
· ecommerce
This is the era of voice experience. Is your brand ready and is VUI part of your product roadmap? Learn more about what voice user interface design entails.
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BOPIS and More in the OCC 19A Release
· digital-transformation
The Oracle 19A release is significant for those who follow Oracle Cloud Commerce. Read over the highlights and development-focused upgrades in this blog.
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Making the Most of Middleware
· digital-transformation
Middleware can act as a bridge between the platform that serves as your commerce foundation and ever-evolving customizations. Picking it can be tricky.
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BloomReach and commercetools announce Starter Store
· ecommerce
Commercetools and BloomReach have released an integrated version of their commerce and digital experience platforms called Starter Store.
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Is a PIM Right For Your eCommerce Story?
· ecommerce
Assess if a PIM (product information system) is correct for your eCommerce company with this latest blog. PIM is a critical piece of your eCommerce strategy
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OE Upgrade Assistant Makes the Move to OCC
· ecommerce
Object Edge is an Oracle Gold Partner, and has developed a solution that addresses client concerns when moving from Oracle Commerce to Oracle Commerce Cloud
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Benefits for B2B in the OCC 18D Release
· ecommerce
While there are two major new features in the OCC 18D release, there are also seven additional area updates. Learn more about the B2B impacts.
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Would You Pass or Fail an eCommerce Maturity Assessment?
· ecommerce
Do you know how your strategies and performance measure up against your competition? eCommerce companies use this maturity assessment to guide their brand.
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7 Impacts of Poor Taxonomy
· ecommerce
Discover these seven impacts of a poor taxonomy and how you can address them in this free webinar on demand from subject matter experts.
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Untangle Your Taxonomy and Improve Customer Engagement
· ecommerce
Retail website navigation and taxonomy are inexplicably interconnected. When thoughtfully designed it can improve customer engagement and sales.
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5 Steps for Content Governance Success
· digital-transformation
How did Amazon become a trillion dollar company? Find out the secret with these five steps to content governance success. Read this helpful blog post tips.
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7 Steps to Making an Occ Upgrade Successful
· ecommerce
Discover these 7 key steps to making an OCC upgrade successful in this free webinar on demand. Simplify the upgrade process and experience success.
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Object Edge partners with BloomReach
· ecommerce
Digital transformation includes both commerce and content innovations. So we're working with one of the world’s only DXP (digital experience platform).
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Supreme Court Decision Opens Door for States
· ecommerce
A recent Supreme Court ruling indicates that there will be changes to eCommerce taxation on a state-by-state basis. This will require continuous monitoring.
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Simplifying the Digital Platform Choices
· digital-transformation
There are an overwhelming amount of digital platform choices. Discover how to simplify the selection process and select the right vendor for your brand.
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Ride the Media Wave to Increased Customer Engagement
· experience-design
Interactive media is increasingly popular. How can companies best position themselves to take advantage of this growing trend? Learn more in this blog.
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Celebrating Oracle 2018 Markie Award Winner CALIX
· digital-transformation
We pay close attention to Oracle's Markie Award winners. Read up about CALIX, and what this innovative and creative company means for customer experience.
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Conversational Commerce Best Practices
· ecommerce
As Conversational Commerce Best Practices mainstream, what are the best practices to drive your businesses? What do customers expect? Read this helpful blog
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And the Winner is … Object Edge!
· experience-design
At Oracle Modern CX, the Object Edge team won first in "Hack a Smarter Customer Experience" - and created a new app to help people with autism.
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Automated Product Bundling: Sell More For Less
· ecommerce
Product bundling can help business sell more, all while lowering shipping costs. Learn how to maximize this strategy for your brand.