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DATA MANAGEMENT AND ANALYTICS

Unlock the Data that Drives Your Digital Success

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Uncover actionable insights, increase engagement, and drive action throughout your organization.

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Data is the backbone of personalization, customization, Big Data, and Artificial Intelligence. How well is your business using all of the data you access, generate, and store?

What happens to your dark data - the data you are already collecting, processing and storing, but aren't yet using for analytics, business, and monetization?

‍Our data and analytics services let you access and leverage your data, tailored to your industry and your customers.

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Customer Insights to Drive Your Business

Our Know Your Customer (KYC) platform was created specifically for industry leaders looking for advanced analytics as well as predictive reporting. KYC connects customer, product, marketing, traffic, engagement, order, and inventory data seamlessly in real-time.

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Expert Data Services

As information moves to the cloud, do you have the structure in place to manage your data? With that data, do you have the tools in place to access and understand it?  Our data services include:

Major Sporting Goods Retailer

Using Data to Drive Personalization and Conversion

A large sporting goods retailer needed to personalize at scale.

While the company had plenty of insightful customer data, it hadn’t been used in a way that allowed them to deliver personalization that increased conversation rates.

As part of this goal of personalization, the business also needed to be able to identify customers’ intent to purchase in real-time. It was particularly difficult to do so for customers who were new or anonymous.

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