September 18, 2023

B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions

Discover how B2B eCommerce grows with meaningful personalization. Discover the top B2B personalization trends including AI, tailored recommendations, dynamic pricing, geo-personalization, and user-generated content.

Customer Experience

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September 13, 2023

Elevating Customer Experiences through Data Analytics

Personalization, predictive insights, and real-time adaptability redefine engagement. Customer feedback fuels improvements, guided by customer-centric data strategies. Embrace data analytics for lasting success in the digital age.

Data Management

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September 6, 2023

Why Your Business Needs a Data Governance Council

Businesses struggle with this question: Who owns the data within my organization? Is it IT or the business? My answer: Option C - create a data council to understand and own data within an organization.

Digital

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August 31, 2023

Why Businesses Need a Proven Digital Sales Process

Discover why a solid digital sales process is essential for businesses aiming to boost revenue through digital transformation. Learn how to leverage social media, create an engaging website and embrace omnichannel strategies.

Data Management

Young guy working with his laptop at night

August 17, 2023

Mastering Data Management

In this current era of constant, rapid data, organizations that hope to wield information successfully must have a strategy for data management. A well-defined Master Data Management (MDM) strategy a single source of truth.

Data Management

Overworked workaholic entrepreneur woman showing marketing graphs using tablet

August 3, 2023

How PIM Solutions Support the Product Data Journey

Our Principal Consultant, Data, explains how a PIM system supports the overall product data journey, and how they're the glue that connects data sources to channels, allowing you to aggregate, validate, enrich, organize and approve data.

News

July 19, 2023

Object Edge Appoints Jae Lee as Managing Director for Salesforce Practice

Object Edge, a digital consulting firm, appoints Jae Lee as Managing Director, Salesforce. Lee joins the executive team, bringing diverse expertise in eCommerce and AI to support client success and business growth.

Data Management

July 17, 2023

The Power of Location Data

In today's data-rich landscape, harness location data's power for business success. Beyond maps and GPS tracking, location data insights fuel marketing innovation, audience insights, and strategic growth.

Data Management

Woman shopping online while holding a credit card

July 17, 2023

How Product Content Syndication Can Boost Your Brand

Unlock brand potential through product content syndication. Discover the strategies, tools, and challenges to eCommerce product content syndication. Explore automated solutions and make your products stand out.

A Comprehensive Guide to Big Data Management

B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions

Elevating Customer Experiences through Data Analytics

Why Your Business Needs a Data Governance Council

Why Businesses Need a Proven Digital Sales Process

Mastering Data Management

How PIM Solutions Support the Product Data Journey

Object Edge Appoints Jae Lee as Managing Director for Salesforce Practice

The Power of Location Data

How Product Content Syndication Can Boost Your Brand

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