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The Old Formula for Making Money Is Broken. Here's What Replaced It.

For decades, turning an idea into revenue followed a predictable sequence: Idea → Capital → Build → Market → Monetize.Capital and building were the hard parts.

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Creating an Operating Rhythm as a Leader

Learn how leaders can build and enforce an effective operating rhythm to foster stability, align teams, and drive growth even during uncertainty.

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Demand Planning with OE and Palantir

For many manufacturers, demand planning is still a broken process—fractured across teams, shaped by competing assumptions.

The Role of PIM/MDM (Syndigo) in Enabling Experience-Driven Digital Transformation

The Role of PIM/MDM (Syndigo) in Enabling Experience-Driven Digital Transformation

Whether your customers are businesses or consumers, their expectations for accurate, compelling product information have never been higher.

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AI Adoption Soars – Why Ontologies Are the Key to Enterprise AI Value

Part one of this research paper looks at the current state of AI. Part two explains what data ontologies are and how they provide context to enterprise data.

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Manufacturing Edge Summit - Event Recap

Learn more and watch the video sessions about the Event Recap of Manufacturing Edge Summit

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From Commoditized to Dominant: How Tackling Hard Challenges Will Future-Proof Your Business

Throughout history, technology has transformed the seemingly impossible into the hard, and the hard into the easy.

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Object Edge’s Commitment to Sustainability

At Object Edge, our focus on innovation and excellence goes hand-in-hand with a commitment to sustainability.

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AI Test Automation Tools

Discussing test automation is essential, as it has long been a challenge to implement for several reasons.

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Transforming Software Development: A Two-Year Journey

This article highlights the key changes and improvements we implemented, focusing on structuring and streamlining the development teams and processes.

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Test Case Generation using Generative AI

The TestGenAI tool, developed by Object Edge, assists team members who typically write test cases manually and create test cases using Jira and TestRail.

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Powering the Future: Navigating Digital Transformation in the Energy Sector

With a global focus on a sustainable and digitally-driven future, the energy sector especially is poised to make impactful changes.

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Why Businesses Need a Proven Digital Sales Process

Explore the pivotal role of a robust digital sales process in driving digital revenue growth for businesses.

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Winning the AI Wars with Generative AI and Salesforce

For businesses running on Salesforce, how can you use the AI Cloud offerings from Salesforce to grow your business and compete?

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Leveraging Salesforce Leads to 6x ROI

Salesforce has launched consolidated solutions that suppliers can use to lower the cost of doing business, automate processes, and increase sales.

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How Much Does an eCommerce Implementation Cost?

We look at all the main factors that impact the cost of an eCommerce implementation, and then what you should expect to be paying for it for consumer sites.

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5 B2B Digital Innovations

In the business and technology realm, ‘disruptive’ has become a term connected with digital innovation and progress, rather than something negative.

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Revenue Opportunities in B2B Digital Transformation

Explore the revenue opportunities that arise from B2B digital transformation and unlock growth potential.

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Three Top Challenges for Manufacturing Sales Leaders

In today’s competitive and ever-evolving market, sales leaders need to position their teams to sell customized solutions.

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How To: Ecommerce Replatforming for Tech Leaders in Manufacturing

Discover the challenges and opportunities of digital transformation in manufacturing, and learn how to overcome legacy platform limitations for business growth.

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Finding Revenue in B2B Subscriptions

Subscription services–including recurring orders, shipments, and billing–present a huge opportunity for business-to-business enterprises.

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Driving Your Digital Business Transformation

Discover how manufacturers can leverage digital transformation to enhance revenue generation and improve customer experiences.

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Building a Data-Driven Digital Marketing Machine

Discover how businesses leverage data, analytics, and marketing tools to build a comprehensive, data-driven marketing engine for revenue growth.

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Understanding Modern Quality Assurance (QA) and Best Practices

For eCommerce operators, functional tests that can simulate how users actually interact with a specific system are critical.

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A Resource Guide for your OCC and ATG Questions

Object Edge has a deep background in implementing enterprise Oracle ATG Commerce (ATG) and Oracle Cloud Commerce (OCC/CX Cloud) solutions.

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How Changes in 3rd Party Data Usage Impact B2B Marketing

Discover how changes in 3rd-party data usage are affecting B2B marketing strategies and learn how to adapt for success.

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A MACH-Centric Approach to Digital Innovation

The MACH approach means that businesses have the flexibility and scalability to drive rapid digital innovation.

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How to Compete and Grow with Headless CMS | A Guide for Manufacturers

Discover how a headless CMS can solve core challenges for manufacturers. Offering a seamless, integrated content solution to grow and scale.

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How Oracle CPQ is the Foundation for Subscriptions

For enterprises looking to launch subscription services, CPQ (Configure, Price, Quote) provides a path forward.

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Why Oracle CPQ is a Market Leader

Oracle CPQ stands out from its peers thanks to its integrations, extensive configurability, and simple and easy-to-use interfaces for end users.

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Will B2B CPQ Self-Service Portals Replace Full Service?

The goal of CPQ isn’t to move from full service to self-service. It’s about providing people options, and making those options seamlessly interchangeable.

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CPQ Myth: CPQ Costs Too Much and Takes Too Much Time to Launch

CPQ solutions provide superior customer service, faster sales, and near flawless accuracy. Even better? Most businesses see the ROI in less than 1 year.

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CPQ Myths: My CPQ will look and feel like the 90s

Delivering a superior user experience is all about leveraging modern frameworks. By utilizing CPQ solutions, businesses can deliver what users want.

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Enterprise CPQ: Develop Once, Deploy Multiple Times

CPQ configurations work for salespeople, but can also be used for reseller, self-service, and different devices. Develop it once, deploy it multiple times.

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A Comprehensive Guide to B2B eCommerce for Manufacturers

Demand for eCommerce in manufacturing continues to grow due to more sophisticated customer needs and competitive pressures.

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How CPQ Directly Contributes to Revenue

CPQ solutions directly impact an organization's revenue thanks to their robust insights, time-saving automations, and streamlined processes for sales teams.

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What is Digital Transformation? A Guide for B2B

B2B digital transformation can seem overwhelming and expensive, particularly in a rapidly evolving landscape.

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Driving Digital Transformation for Manufacturers

A 2020 Gartner report confirmed what manufacturing leaders have seen for years - that increasing competition is putting pressure on businesses.

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Agile Methodology for Distributed Team Development

Agile methodology works closely with customers and stakeholders, allowing businesses to more easily adapt to change and uncertainty.

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MACH Architecture: (Re) Organizing for Success

Explore the benefits of adopting MACH architecture and how it can drive success in digital transformation efforts.

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The Hidden Costs of eCommerce Implementations

The commoditization of eCommerce platforms has helped to rapidly drop the cost of software, yet ROI hasn't improved significantly for enterprises.

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What Drives eCommerce Success

Drawing from 20 years of experience, here are two fundamental points of view on what an effective eCommerce transformation program needs.

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eCommerce for Manufacturers: 4 Things to Do Before Launch

eCommerce for manufacturers is more important than ever. Before you launch your channel, take these four key steps to ensure success.

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What We Learned from Amazon, Walmart, and Target

COVID-19 had an unparalleled impact on retail. Yet big box stories like Amazon, Walmart & Target came out even stronger. Here's what we learned from them.

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Maximize B2B Commerce Potential

Maximizing B2B commerce has increased for many legacy B2B brands, with the advancement of modern commerce, data, and marketing technologies.

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Subscription Management Software Made Simple

With the right solution, appropriate expertise, & proper support, brands can use subscription services to boost their bottom line and grow loyal customers

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CPQ Best Practices for B2B

CPQ, or Configure, Price, Quote is a game-changer for B2B eCommerce, but it can be tricky to implement due to its complexity.

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Digital Evolution: the Case for Leaving Legacy Platforms

Brands may be reluctant to move to a modern eCommerce platform, but with today's eCommerce demands, an API-based solution is a better choice.

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2020 Year in Review: Q&A with Object Edge's Jags Krishnamurthy 

Object Edge Co-CEO and COO, Jags Krishnamurthy, discusses how 2020 impacted his personal and professional life and its ongoing industry impact.

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The Benefits of Curbside Pickup

Curbside pickup BOPIS Software saves the wait time of online order delivery, reduces the time for shopping and browsing. Curbside pickup is slightly faster.

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The Agile Development Life Cycle

The goal of the Agile software development life cycle is to bring value as early and continuously as possible. Learn more about how to use it.

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Digital Transformation Trends: Culture is the Key to Success

Culture is critical in digital transformations. Do you have the right culture to succeed? What's your change management strategy?

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How to Launch a B2B Multicountry Website

Global eCommerce demands that B2B brands have multicountry websites. But this can be difficult to launch. Find Key steps to a successful multicountry launch

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Technology in the Time of COVID-19

Thanks to COVID-19, digital transformation is defining our “new normal,” connecting us even as we're socially distant. Technology's impact is here to stay.

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Working from Home: A Day in the Life in Mumbai, India

Working from home has suddenly become mandatory for most people. Our team member shares his experience of working from home during COVID-19.

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Leveraging Digital in Retail Stores

Discuss your retail store and innovative brands are using digital technology in their brick-and-mortar stories to deliver unique customer experiences.

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Creating a Contactless Business | How To Guide

How your business can create contactless business experience with tools like curbside pickup and self-service. Read our how to guide.

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Webinar: Creating Exceptional B2B Self-Service Experiences

It's a new world for B2B practitioners with increasing demands for self-service. Learn how to leverage Oracle CX Commerce to meet new expectations.

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Creating Meaningful Personalizations

Why do online retailers so often fail to deliver meaningful personalization? Learn how to create critical personalizations and drive success for your brand.

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Ethical eCommerce & Social Responsibility

Understand the importance of ethical eCommerce and social responsibility when it comes to addressing consumer concerns.

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Omnichannel Retail for Manufacturers

Omnichannel retail for manufacturers is a must in today's market. Customers frequently start, stop, and pick back up purchasing through various channels.

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Developing Great Experience Design

Great experience design is about how you make your customers feel. Is your eCommerce experience designed to guide your customers to do exactly what you want

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Webinar On Demand: What's Your Next eCommerce Platform?

This webinar on demand will help you navigate transitioning Your Next Upgrade eCommerce Platform to a modern architecture.how to upgrade E-commerce Platform

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Pharmacy & Digital: The Road to Success

Pharmaceutical industries need to adapt to the digital world. In this blog, discover how to transform your business model for digital success as a pharmacy.

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Healthcare & eCommerce: Trends to Watch in 2020

The healthcare industry is experiencing digital transformation due to eCommerce. What does this mean for healthcare brands? Learn more about 2020 trends.

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Designing with the Sketch App for Responsive Web Design

Let’s explore some of the top reasons why our Object Edge web design teams use Sketch as one tool in our arsenal to digitally transform eCommerce brands.

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How Cloud Commerce Drives Digital Maturity

For B2B and B2C businesses, eCommerce platforms leveraging the cloud solutions provide new opportunities and challenges. They also drive digital maturity.

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The Most Effective Organizational Change Strategies

Companies that want to remain competitive must be capable of rapidly shifting direction & strategy. This requires an effective change management strategy.

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Change Management Culture

One of the core topics that always arises during organizational change management conversations is the topic of culture. Put simply: culture is everything.

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Scrum Master: Applying Agile Methodology Everywhere

Scrum masters can apply agile methodology everywhere - not just in professional contexts. Learn more about how agile practices can transform your life.

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Driving True Digital Transformation

In this webinar on demand, discover the challenges and opportunities. How to drive successful digital transformations for your eCommerce brands.

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Webinar On Demand: Testing. Testing?

In this webinar on demand, we discuss the challenges and opportunities of cloud-based commerce and testing.

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Change Management Strategy: the ADDIE Model

One change management strategy — the ADDIE model — is frequently used by instructional designers and training developers. Learn more about this model.

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Webinar On Demand: Change Management

If your goal is digital transformation, it’s time to evolve how your business manages change. Watch the full, free webinar on demand here.

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The Change is Coming from Inside the Business

If your goal is digital transformation, it’s time to evolve how your business manages change. Change must come from inside your business in order to succeed

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The Power of Empathy in Delivering Digital Programs

How does empathy impact digital transformation? Discover how being an empathetic leader can bring your team together and ensure success for your brand.

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Why Are Companies Afraid of Agile Scrum?

Aglie scrum myths run deep. This blog explore and debunks the most common myths about agile scrum. Determine if it's the correct approach for your brand.

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BOPIS and More in the OCC 19A Release

The Oracle 19A release is significant for those who follow Oracle Cloud Commerce. Read over the highlights and development-focused upgrades in this blog.

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Making the Most of Middleware

Middleware can act as a bridge between the platform that serves as your commerce foundation and ever-evolving customizations. Picking it can be tricky.

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Change Management in the Age of Digital Transformation

Your change management strategy will make or break your digital transformation. This blog will help you assess your brand's change managagement strategy.

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Digital Transformation Defined

Digital transformation can be complicated and confusing. But it doesn't have to be. Learn how to drive meaningful digital transformation for brand success.

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How to turn Oracle CPQ Into a Online Digital Channel

Configure Price Quote Software (CPQ) isn’t just a powerful sales tool. When properly implemented, it can become a digital channel that your customers use.

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5 Steps for Content Governance Success

How did Amazon become a trillion dollar company? Find out the secret with these five steps to content governance success. Read this helpful blog post tips.

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Why Toys R Us (and Companies Like It) Failed

Why do companies fail to successfully adopt digital strategies and transformation? Explore common misconceptions and discover the real cause of failures.

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Digital Customer Experience Checklist

Online retailers can improve their digital customer experience by using a checklist to assess what is working, what's missing, and what needs improvement.

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Simplifying the Digital Platform Choices

There are an overwhelming amount of digital platform choices. Discover how to simplify the selection process and select the right vendor for your brand.

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Celebrating Oracle 2018 Markie Award Winner CALIX

We pay close attention to Oracle's Markie Award winners. Read up about CALIX, and what this innovative and creative company means for customer experience.

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Digital Retail, Data Maturity For Retailers

Data is challenging for digital retailers and eCommerce brands. It doesn't have to be. Good data will help you make strategic decisions for your company.