August 14, 2018

Digital Customer Experience Checklist

Minute Read

In her article, How a Digital Merchandising Failure affected my Paw Patrol Shopping Experience, she outlines several areas where the online retailer …

THE DIGITAL EDGE
Digital Customer Experience Checklist

In her article, How a Digital Merchandising Failure affected my Paw Patrol Shopping Experience, she outlines several areas where the online retailer could improve their customers’ experience, including: understanding catalog data intricacies, providing the right message to the customer, and integrating data learning into business process training.

However, she also takes the time to call out specific elements that they are getting right. The result is a clear and concise article highlighting a digital customer experience checklist that every online retailer should consider and evaluate.

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