October 26, 2023

Usability Testing: From Data to Actionable Insights

Usability testing and UX research play a critical role in creating exceptional user experiences to drive business success. A structured approach to usability testing, utilizing the Double Diamond model and Generative AI, is key.

Data Management

October 12, 2023

Why Hire a Data Analytics Consultant?

Hiring a data analytics consultant can benefit your business in a number of ways, all while reducing stress, time-consuming and tedious tasks, and frustration for teams; and improving customer experience, loyalty, and ultimately, revenue.

eCommerce

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October 12, 2023

Maximizing Returns: How to Measure ROI When Investing in Experience Design for an eCommerce Website

Investing in experience design can lead to improved customer satisfaction, increased conversions, and ultimately higher revenue. However, as with any investment, it’s critical to measure the ROI to ensure that the efforts are worthwhile.

Webinar

Close up photo of chess board game challenge

October 11, 2023

Webinar: Why Business Should Own Data (and Not IT!)

Data projects can be driven by different departments, with IT owning key portions like systems governance, compliance, privacy. But when business metrics are the end goal, should IT own and be responsible for business objectives?

Data Management

Woman shopping online while holding a credit card

September 26, 2023

How Product Content Syndication Can Boost Your Brand

Unlock brand potential through product content syndication. Discover the strategies, tools, and challenges to eCommerce product content syndication. Explore automated solutions and make your products stand out.

eCommerce

September 18, 2023

B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions

Discover how B2B eCommerce grows with meaningful personalization. Discover the top B2B personalization trends including AI, tailored recommendations, dynamic pricing, geo-personalization, and user-generated content.

Customer Experience

Woman sitting with a laptop holding a credit card

September 13, 2023

Elevating Customer Experiences through Data Analytics

Personalization, predictive insights, and real-time adaptability redefine engagement. Customer feedback fuels improvements, guided by customer-centric data strategies. Embrace data analytics for lasting success in the digital age.

Data Management

Employee presenting analytics research showing statistics

September 6, 2023

Why Your Business Needs a Data Governance Council

Businesses struggle with this question: Who owns the data within my organization? Is it IT or the business? My answer: Option C - create a data council to understand and own data within an organization.

Digital

Bearded man with man bun wearing business attire while using iPad

August 31, 2023

Why Businesses Need a Proven Digital Sales Process

Discover why a solid digital sales process is essential for businesses aiming to boost revenue through digital transformation. Learn how to leverage social media, create an engaging website and embrace omnichannel strategies.

A Comprehensive Guide to Big Data Management

Usability Testing: From Data to Actionable Insights

Why Hire a Data Analytics Consultant?

Maximizing Returns: How to Measure ROI When Investing in Experience Design for an eCommerce Website

Webinar: Why Business Should Own Data (and Not IT!)

How Product Content Syndication Can Boost Your Brand

B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions

Elevating Customer Experiences through Data Analytics

Why Your Business Needs a Data Governance Council

Why Businesses Need a Proven Digital Sales Process

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