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FEATURED STORY
July 17, 2023

A Comprehensive Guide to Big Data Management

Vinny Maurici
Published by:
Vinny Maurici
5
Minute Read
Minutes Read

For businesses looking to grow, the term "big data'' has emerged to describe the sheer volume of data available to us, which is often too large and complex to be analyzed through traditional approaches and platforms.

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eCommerce
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October 12, 2023

Maximizing Returns: How to Measure ROI When Investing in Experience Design for an eCommerce Website

Published by:
Sergio Ortiz
5
Minutes Read
Minute Read

Investing in experience design can lead to improved customer satisfaction, increased conversions, and ultimately higher revenue. However, as with any investment, it’s critical to measure the ROI to ensure that the efforts are worthwhile.

Webinar
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October 11, 2023

Webinar: Why Business Should Own Data (and Not IT!)

Published by:
Sarah Falcon
1
Minutes Read
Minute Read

Data projects can be driven by different departments, with IT owning key portions like systems governance, compliance, privacy. But when business metrics are the end goal, should IT own and be responsible for business objectives?

Data Management
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September 26, 2023

How Product Content Syndication Can Boost Your Brand

Published by:
Adam Arbour
6
Minutes Read
Minute Read

Unlock brand potential through product content syndication. Discover the strategies, tools, and challenges to eCommerce product content syndication. Explore automated solutions and make your products stand out.

eCommerce
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September 18, 2023

B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions

Published by:
Sarah Falcon
2
Minutes Read
Minute Read

Discover how B2B eCommerce grows with meaningful personalization. Discover the top B2B personalization trends including AI, tailored recommendations, dynamic pricing, geo-personalization, and user-generated content.

Customer Experience
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September 13, 2023

Elevating Customer Experiences through Data Analytics

Published by:
Sarah Falcon
2
Minutes Read
Minute Read

Personalization, predictive insights, and real-time adaptability redefine engagement. Customer feedback fuels improvements, guided by customer-centric data strategies. Embrace data analytics for lasting success in the digital age.

Data Management
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September 6, 2023

Why Your Business Needs a Data Governance Council

Published by:
Vinny Maurici
7
Minutes Read
Minute Read

Businesses struggle with this question: Who owns the data within my organization? Is it IT or the business? My answer: Option C - create a data council to understand and own data within an organization.

Digital
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August 31, 2023

Why Businesses Need a Proven Digital Sales Process

Published by:
Sarah Falcon
5
Minutes Read
Minute Read

Discover why a solid digital sales process is essential for businesses aiming to boost revenue through digital transformation. Learn how to leverage social media, create an engaging website and embrace omnichannel strategies.

Data Management
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August 17, 2023

Mastering Data Management

Published by:
Sarah Falcon
4
Minutes Read
Minute Read

In this current era of constant, rapid data, organizations that hope to wield information successfully must have a strategy for data management. A well-defined Master Data Management (MDM) strategy a single source of truth.

Data Management
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August 3, 2023

How PIM Solutions Support the Product Data Journey

Published by:
Adam Arbour
8
Minutes Read
Minute Read

Our Principal Consultant, Data, explains how a PIM system supports the overall product data journey, and how they're the glue that connects data sources to channels, allowing you to aggregate, validate, enrich, organize and approve data.

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