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Recent Blog Posts

eCommerce
three people working in cubes
September 18, 2023

B2B eCommerce Personalization Trends: Shaping the Future of Business Transactions

Discover how B2B eCommerce grows with meaningful personalization. Discover the top B2B personalization trends including AI, tailored recommendations, dynamic pricing, geo-personalization, and user-generated content.

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Customer Experience
woman sitting with a laptop holding a credit card
September 13, 2023

Elevating Customer Experiences through Data Analytics

Personalization, predictive insights, and real-time adaptability redefine engagement. Customer feedback fuels improvements, guided by customer-centric data strategies. Embrace data analytics for lasting success in the digital age.

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Data Management
Employee presenting analytics research showing statistics
September 6, 2023

Why Your Business Needs a Data Governance Council

Businesses struggle with this question: Who owns the data within my organization? Is it IT or the business? My answer: Option C - create a data council to understand and own data within an organization.

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