Posts by:

Adam Arbour

Data Management

Businesswoman sitting infront of a laptop at the office

April 24, 2023

Do I Need a PIM or an MDM?

PIM (Product Information Management) and MDM (Master Data Management) are both data management systems, but they serve different purposes and focus on different types of data. PIM, for product information, MDM, a wider range of data types.

About the Author

Adam Arbour

Associate Director, Data Practice

Adam Arbour specialize in identifying solutions to improve B2B experience management and B2C engagement through digital transformation and data management.

For more than 10 years, he's been working with the data, guiding businesses through a transformation journey. He tackled complex industries facing data disarray by orchestrating processes around governance, standardization, collaboration.

Adam specialize in leading enterprise project teams to unify and align master data so that organizations can engage the digital native generation and meet their demands in the ever evolving omni-channel experience.

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