Background

Our retail client creates timeless apparel for women through its family of iconic clothing and accessory brands. 

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The Challenge

The clothing retailer was looking to innovate their eCommerce experience across multiple domains without investing in individual design strategies for each brand. 

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Our Approach

Object Edge created a comprehensive design system (DS) for the client. The new DS is an ever-evolving, single source of truth containing reusable components, templates, and guidelines for the entire family of brands, with shareable elements for use between sites.

We also built a core shopping experience, including an enclosed shopping cart page and complete checkout flow on a modern headless architecture platform.