The Challenge
Have an enterprise-class B2B eCommerce platform to improve customer experience and lower Greenball's cost of business.
Company-Wide Digital Transformation
This project was not just an eCommerce implementation -- it was a fundamental change how Greenball does business. Beyond customer satisfaction and competitive advantage, a move to eCommerce would mean a reduction of cost of business for Greenball, reducing calls to customer service, and reducing the time to place an order. In partnering, Greenball leadership looked to Object Edge to provide expert technological services as well as change management leadership to navigate this dramatic change to their business processes.