For manufacturers, a MACH approach opens new opportunities to grow and scale. Discover how a headless CMS like Contentstack can solve key challenges and drive your digital experience and digital business.

It’s no surprise that the B2B market has dramatically shifted thanks to the increasing popularity of eCommerce. The great news is there’s an incredible opportunity for manufacturers to capitalize on customers’ desires for digital solutions.

B2B manufacturers are heavily reliant on their partners, who often have a tighter relationship with their customers than the manufacturers do. With an API-First approach to eCommerce, they can share digital capabilities and maximize ROI.

eCommerce for manufacturers is more critical than ever. But before you launch an eCommerce platform, it’s important to talk to your customers, commit to an architecture, organize your data governance, and prepare for change.