The Challenge

A Brazilian entrepreneur uncovered a new opportunity. In the light of the recent pandemic, Netshoes founder Marcio Kumruian wanted to offer the freedom to rent at-home fitness equipment for people unable to go to the gym.

ZiYou now offers customers the ability to easily subscribe to at-home fitness equipment. With an expanding catalog of equipment available, subscribers have the flexibility to select their delivery date and cancel subscriptions at any time.

In order to establish the brand in the current environment, Object Edge led a fast deployment - going from concept to launch in 6 quick months.

This sophisticated site offers:

  • Customers the ability to easily subscribe to professional fitness equipment
  • Expanding selection of equipment available
  • Customer control, allowing customers to:
    • Select delivery date
    • Upgrade their equipment
    • Cancel/manage their subscription at any time